Digg takes its restaurant experience into its own app
Gaute Ervik Bakke and the team behind Digg have a digital channel of their own for their pizza guests. ninito Enterprise App carries the restaurant’s name and identity onto the phone.
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Keeping Digg at the centre of the experience
From Majorstuen to Grünerløkka, guests get to know Digg through its restaurants and food. An app of its own gives the pizza chain a place on their phones under the same name. ninito provides the technology through Enterprise App, while Digg remains the brand guests meet.
The restaurant’s own name on screen
A restaurant builds recognition every time a guest walks through the door. Digg’s own app carries its name and identity into the digital experience.
Digg uses ninito Enterprise App as its own customer channel. The technology gives the team an app under the restaurant’s brand, so guests can encounter Digg beyond the physical restaurant.
Several restaurants, one recognisable Digg
Digg has several restaurants, including Majorstuen and Grünerløkka. Its work with ninito supports a concept that meets guests in different places.
Its own app gives the chain a digital channel alongside those restaurants. The brand provides the starting point for the experience, at the table and on the phone.
A branded app is an ongoing commitment. ninito builds and maintains the technology, while Enterprise includes a team for menu, campaign and loyalty changes at no extra charge. The restaurant keeps developing its brand with experienced people behind it, rather than having to run a software project of its own.
